Design made in Germany / 2010

BMW X1 – World Premiere IAA

Video
http://vimeo.com/11624454

The new BMW X1 in action at the Frankfurt Motor Show 2009. Gate.11 GmbH designed and produced all the motion graphics for the 300 meters of screens that span the whole exhibition space.
The clip shows an excerpt of the BMW X1 world premiere.

Awards
(for the IAA 2009 BMW project as a whole; bluescope/gate.11)
ADC Award 2010, Bronze
Art Directors Club /New York, Merit Award 2010
Cannes International Advertising Festival 2010, Design Lion: Silver
iF communication design award 2010
Designpreis der Bundesrepublik Deutschland 2010 – Nominierung

Credits
Role: Style Frames, Animation
Client: BMW
Production: gate.11
Music: Andreas List
Team: Conny Unger, Arnd Buss von Kuk, Constanze Mueller

12FRAMES - Jan Schönwiesner
http://12frames.de