Projekt

Ina Koelln Corporate Identity

Moby Digg was asked develop a new corporate identity for Ina Koelln, including a new logo design.

Ina Koelln is a bag and accessory label with a focus on sustainable materials, simple design and a handcrafted production under fair conditions. These issues are the basis of the branding. A straight and clean logo underlines the typical shapes of her products. The „K“ symbolizes a scissor which is used as a link to the craft. Close-up shots of the products create a focus on the high-quality material.

The visual identity is based on a clean and simple system, which works on different formats and materials like labels or hangtags. This straight and clean branding represents the brand Ina Koelln and its vision.

Design
Moby Digg