D&D is a delicatessen manufacturer in Lyon, France. The business holds on to three restaurants and one store, which sells a variety of self-manufactured products.

The most challenging thing about the re-design was to create a fresh and modern image without losing the traditional essence of this over generations existing family-business.

The fundamental elements of the previous branding like the red color and also the traditional red and white squared pattern were kept alive, but were interpreted in a new and unique way.

Alessia Sistori
Lilly Friedeberg
Marc Oortman