ZDF Kultur – Channel Branding 2011
17.10.2011
We developed the concept and design for the complete channel branding from scratch, including the new zdf.kultur logo, the promo design, the ident concept and the programme labels & formats.
We are very happy that the client chose our concept exactly how we presented it for the pitch and Luxlotusliner made it possible for us to realise a project like that from the beginning to the final delivery.
Stefan and I directed and produced 22 idents, 3 label packages and 2 programme packages in our studio in Berlin.
Concept: Stefan Sperner, Jorinna Scherle, Cay Fiehn
Creative Lead / Art Direction: Jorinna Scherle, Stefan Sperner
Director/Dop: Jorinna Scherle, Stefan Sperner
Comissioned by: Luxlotusliner, Munich
Creative Direction: Gabi Madracevic
Creative Management: Andrea Bednarz
Producer: Tatjana Zivanovic-Wegele
http://kultur.zdf.de
http://www.jorinna.com
http://www.stefansperner.de
http://www.luxlotusliner.de