Athlete, Aesthete.
Mercedes-Benz SL Bodywork. – Your personalized Workout.
Bring your body in shape like the powerful engineering and muscular lines of the new SL. Use the SL Bodywork to get into perfect condition. A personal trainer will create a workout just for you, specifically designed to suit your level of fitness and what you want to achieve. All you have to do is to set the duration. Furthermore, the emphasis of the workout, your own fitness level and even vital data can be defined. As well as the music you want to hear. Practice makes perfect. With intensive and regular workouts you can earn yourself various awards, and gain access to even more exciting content as a reward. The SL Bodywork App is the personal trainer that goes with you, wherever you go.
Client: Mercedes-Benz Agency: Jung von Matt/Alster Creative Direction: Martin Strutz Concept: Philipp Dietz Design: Annika Grothe, Manuel Urbanke, Kenzi Benabdallah Copywriting: Bahador Pakravesh, Maximilian Hoch Account Management: Mona Vogel Technical Production: Jung von Matt/next Film Production: Element E Film Direction: Bernd Linsk & Bernd Possardt
